__IMPROVED FIT

We listened to your feedback and improved our product. We developed a thicker 3D-knit and added support to improve the fit. 

__IMPROVED PRODUCTION

We reviewed and improved our production process to streamline it. The result: less production waste and manufacturers that are closer to each other to maintain our low carbon footprint and improve the quality of our products.

__SUSTAINABLY ENGINEERED

While we've made a lot of improvement on the product, Norm's 1L11-02 is still the most sustainable sneakers on the planet. 90% recycled materials and every single component sourced and produced in Europe.

HANDCRAFTED ON-DEMAND

In a world where fast fashion is still a popular behaviour we step ahead and we slow down.

You'll have to wait a little longer (4-5 weeks) but the best way to reduce overproduction is to produce only what you need.

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MADE IN SPAIN & ITALY

100% RECYCLED POLYESTER YARNS

we use Ecoantex® or Newlife® yarns to make our uppers, insoles cover, labels, ribbons, laces and for the assembly. They are made by Antex in Spain and Sinterama in Italy from 100% recycled post-consumer PET bottles. 

Antex Certifications: Global Recycled Standard, ÖKO-TEX 100

Sinterama Certifications: ÖKO-TEX 100, ISO 14001

MADE IN ROMANIA

100% ECOANTEX® RECYCLED POLYESTER

Our 3D-Knit is made by Mobiente in Romania, a specialist in complex knitted products. The knit has the advantage to use less materials than a classical process. The upper is directly made to dimensions and requires almost no sewing or other components. It is also light, breathable and flexible . We need the equivalent of 6 PET bottles to create the yarn for one pair of shoes.

MADE IN PORTUGAL

ECORUBBER® 70% RECYCLED RUBBER

Norm outsoles are made by Bolflex in Portugal. They invented the Eco-rubber that contain 70% recycled and 30% Natural and fair-trade rubber that we use in our products. Our outsoles are 100% recyclable

Certifications: PETA, REACH, ISO 14001

MADE IN ITALY

100% NEWLIFE® RECYCLED POLYESTER

Our labels and ribbons are handcrafted in Italy by Emmetex from Newlife fibers (100% recycled PET bottles). They use high precision weaving techniques to create premium quality products.

Certifications: ÖKO-TEX 100, Traceability & Fashion

MADE IN FRANCE

100% NEWLIFE® RECYCLED POLYESTER

Our Laces are made in France from Newlife fibers by the Société Chotelaise de Fabrication. This Factory have a unique know how and is still using braiding looms that are more than 100 years old.

Certifications: ÖKO-TEX 100, ISO 14001

MADE IN GERMANY

RECYCLED PAPER

Our environmental consideration goes beyond our products. We make our boxes strong enough to be shipped without repacking and from recycled & recyclable materials. Our Shoe bags are made from 100% recycled polyester fabric and can be reused for many purposes.